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品牌名称和标识可能是公司拥有的一些最有价值的资产。消费者将其视为高质量或卓越声誉的标志，因此保护其免受他人使用相同或类似商标的侵害至关重要。施利希协助客户为其名称和标识获得商标保护，并使用其注册商标来保护客户通过大量投资而获得的商誉。从备案前检索到维护和强制执行，施利希随时为您提供所有商标的法律需求服务。
在一个日益国际化的世界中，全球商标保护变得越来越重要。 施利希律师不仅在英国，而且在国际上（包括欧洲、美国和中国）都有获取和执行商标注册的经验。 值得特别强调的是，我们的律师不但在英国知识产权局的诉讼具有很强的专业能力，同时也携手与其他司法管辖区的商标律师密切合作，共同解决国际商标纠纷。
近期案例解析
阅读来自施利希团队最近与商标相关的案例解析和商标法的最新动态。
Take Aways from the Takeaway Decision – The Average Consumer Never Gets Drunk!
In a recent decision, the UK’s Court of Appeal has considered the correct approach to characterising the average consumer when assessing trade mark infringement. The decision confirms the average consumer should ideally be characterised as a single class of individuals, rather than divided into groups. The decision also highlights the legal fiction that the average consumer is reasonably well informed and circumspect and thus, by definition, cannot ever be someone who is intoxicated.
“A Single Piece of American Cheese” Leading the Way to Change at the US Copyright Office
The US Copyright Office takes a step forward in acknowledging the copyrightability of AI-generated works with their recent decision to register “A Single Piece of American Cheese”
AI is not a suitable IP representative….yet
In a recent trade mark opposition in Benelux, the opponent appointed ChatGPT as their representative, which did not go to plan.
When is a Trade Marked Shape dictated by technical function? When it is Used or When it is Made?
Decision R0012/2024 of the EUIPO Boards of Appeal considered one of Tetra Laval’s well-known packages for liquids and particularly what “obtaining a technical result” means in the context of the shape of a trade mark.
What’s next for Halloumi Producers after their High Court Grilling?
The Foundation for the Protection of the Traditional Cheese of Cyprus named Halloumi, recently lost their latest Appeal in the High Court. What are their next steps for protecting their rights?
A not so rosy decision for L’Oréal
In a recent judgement, the Board of Appeal of the European Union Intellectual Property Office (EUIPO) dealt with a trade mark dispute between well-known cosmetics manufacturer L'Oréal and Chinese rival Guangzhou Ya Ti Ao Jia Cosmetics Co., Ltd ‘Guangzhou’ regarding L'Oréal’s figurative rose mark associated with the Lancôme brand.
Directors Off the Hook: Supreme Court Rules No Personal Liability in Lifestyle Equities CV v Ahmed
Does the recent UK Supreme Court provide company directors with a ‘Get out of jail free card’ for personal liability?
German Court Confirms That Two Means Two and Three Means Three – A Stripy Dispute Between Adidas and Nike
In this case, the Higher Regional Court of Düsseldorf decided that Adidas could not enforce its registered trade mark for trousers having three stripes along their side against Nike’s trousers having only two stripes along their side. This case highlights the limits of protection conferred by figurative trade marks, particularly those involving relatively simple patterns.
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